🔥 Get a Flawless Look That Lasts All Day
Meet the Viral Primer Everyone’s Talking About
Why you'll love e.l.f. Power Grip Primer
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💎 Gel-based hydrating primer with a strategic “tack” texture to grip foundation all day.
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Locks your makeup in place—no excessive blending or midday fading.
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✔ Infused with 4% niacinamide to brighten and even skin tone while minimizing pores and fine lines.
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🌿 Contains hyaluronic acid and glycerin to hydrate and plump skin for a dewy, smooth base.
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Powerful Grip: Keeps makeup in place for up to 12 hours
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Hydrating Formula: Infused with hyaluronic acid for a dewy finish
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Clear, Universal Primer: Suitable for all skin tones & types
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Clean Beauty: Vegan, cruelty-free, and fragrance-free
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Highlights at a glance:
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Translucent, gel-based formula works on all skin tones and types (even sensitive).
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Lightweight, non-comedogenic (won’t clog pores) and fragrance-free.
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Skin-plumping hydration with a dewy finish — no dryness or tightness.
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Sets in about 30 seconds—then apply your foundation for maximum staying power.
Good to know:
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Perfect dupe for high-end primers, many users report it outperforms options like Milk Hydro Grip—without the splurge.
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Vegan, cruelty‑free, Leaping Bunny Certified, and formulated without parabens, phthalates, or sulfates.
✅ How to Use
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Pump a small amount onto fingertips.
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Pat gently across face—especially in oily or textured areas.
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Wait 30 seconds for tacky grip to set.
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Apply foundation or mousse. Notice the longer wear and smoother finish!
Results You Can Trust:
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4.6–4.9 star ratings on Ulta, Elf, and retailer sites with thousands of reviews.
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Praised by beauty editors for enhancing large pores and improving makeup longevity—even in heat and humidity.
⚠️ FAQs & Tips
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Is it sticky? Yes initially—but grips makeup. Wait 30 seconds and it's comfortable.
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Not for under eyes? Pat cautiously—some users see fine-line accentuation there.
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Best for skin type? Works well across oily, dry, or combination skin—just use sparingly if oily.
Final Note:
This primer is ideal if you want flawless makeup wear, dewy glow, and skin texture smoothing—all without the high price. Perfect base for your full-face routine.
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Loved by influencers, beauty editors, and everyday makeup lovers. It’s your turn to shine.
🛒 Ready to Grip & Glow?
Add to cart and see why this primer is a must-have in every makeup routine.
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Green: Hyaluronic Acid Moisturising
Pink: 4% Niacinamide Whitening
A viscous gel-textured facial primer enriched with 4% Niacinamide. Gel base formula with a viscous texture grips makeup firmly for a long-lasting finish, infused with 4% Niacinamide to help even out skin tone and brighten the complexion, giving skin a hydrated glow.
